hey! we connect artists, writers, designers, event organisers & other creatives with businesses, funds and governments, to fund contemporary culture
- Marketing campaignsStrategy
- ContentEditorial, film
- Product ideationConsulting
- Press releases & media distributionPR
- Visual & designIdentity, art direction
Mission
To fund contemporary culture by making it useful.
Culture in Europe survives on grants and goodwill, and the people who make it take unrelated work to pay for it. We think that is the wrong way round. Real Friends puts creators on real commercial work: campaigns, content, product, press, design. We pay them properly for it, and route the proceeds and the attention back into the scenes they came from.
Clients get work made by people who actually make culture, not by an agency imitating it. Creators get funded without asking permission.
Contact
Tell us what you are making.
We answer everything.